The Wine Tourism and Cellar Door Grant was announced by the Australian Government on 2 December 2016.
The demand driven grant aims to encourage Australian wine tourism and will be administered by Wine Australia from July 2019. Eligible wine producers will be able to access an annual grant of up to $100,000 (GST exclusive) for their eligible rebatable domestic cellar door sales. Total funding under the grant will be capped at $10 million each financial year.
The grant complements the $50 million Export and Regional Wine Support Package.